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	<title>creativecopywriting.com.au &#187; Blog marketing</title>
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		<title>Michael Fortin 10 FREE Commandments of Power Positioning</title>
		<link>http://creativecopywriting.com.au/sales-letter-copywriting/michael-fortin-10-power-positioning/</link>
		<comments>http://creativecopywriting.com.au/sales-letter-copywriting/michael-fortin-10-power-positioning/#comments</comments>
		<pubDate>Mon, 15 Nov 2010 00:51:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Article writing]]></category>
		<category><![CDATA[Blog marketing]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales letter copywriting]]></category>

		<guid isPermaLink="false">http://creativecopywriting.com.au/?p=1857</guid>
		<description><![CDATA[Let&#8217;s connect and share! For more Eddie Infotainment TV sessions, blogs and tips on branding, marketing, copywriting and business &#8220;Like&#8221; us at Eddie&#8217;s Copywriting &#38; Marketing Centre.
Hi here&#8217;s a free E -book from legend Michael Fortin chock of block full of Marketing Strategies for Creating an Endless Stream of New, Repeat, and Referral Business.
Check it [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: left; margin-left: 1px; padding-right: 1em;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fcreativecopywriting.com.au%2Fsales-letter-copywriting%2Fmichael-fortin-10-power-positioning%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fcreativecopywriting.com.au%2Fsales-letter-copywriting%2Fmichael-fortin-10-power-positioning%2F" height="61" width="51" /></a></div><p><strong>Let&#8217;s connect and share! For more Eddie Infotainment TV sessions, blogs and tips on branding, marketing, copywriting and business </strong><a title="Eddie's Copywriting &amp; Marketing Centre" href="http://www.facebook.com/EddiesCopywritingandMarketing" target="_blank"><strong>&#8220;Like&#8221;</strong></a><strong> us at Eddie&#8217;s Copywriting &amp; Marketing Centre.</strong></p>
<p>Hi here&#8217;s a free E -book from legend Michael Fortin chock of block full of Marketing Strategies for Creating an Endless Stream of New, Repeat, and Referral Business.</p>
<p>Check it out and use it, it&#8217;s great!</p>
<p><a href="http://creativecopywriting.com.au/wp-content/uploads/2010/11/10-Power-positioning.pdf">10 Commandments of Power positioning</a></p>
<p>Find out more about <a title="Michael Fortin" href="http://www.michelfortin.com/the-10-commandments-of-power-positioning/" target="_blank">Michael Fortin</a></p>
<p><span style="font-family: Verdana;"><span style="font-family: Verdana;"><span style="font-size: large;"><span style="color: #0000ff;"><strong><span style="font-family: Verdana;"><a title="&quot;I Want Copy For One Web Page, So I Get One FREE!&quot;" href="mailto:creativesolutions2@mac.com?subject=%22I%20Want%20Copy%20For%20One%20Web%20Page,%20So%20I%20Get%20One%20FREE%21%22"><strong><span style="font-size: large;">No marketing effort is worth</span></strong></a></span></strong></span></span></span></span><span style="font-family: Verdana; color: #0000ff;"><span style="font-family: Verdana;"><span style="font-size: large;"><strong><span style="font-family: Verdana;"><strong><span style="font-size: large;"> a cent if no one reads it! </span></strong></span></strong></span></span></span></p>
<p><span style="font-family: Verdana; color: #0000ff;"><span style="font-family: Verdana;"><span style="font-size: large;"><strong><span style="font-family: Verdana;"><strong><span style="font-size: large;">Buy One, Get One Free Website Copy!<br />
</span></strong></span></strong></span></span></span></p>
<div><span style="font-family: Verdana;"><span style="font-family: Verdana;"><span style="font-size: large;"><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;">Tired of people visiting your website but you&#8217;re not seling any product or services</span></span></p>
<p><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;">or creating qualified leads and you want to change that</span></span></p>
<p><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;">in 2011?</span></span></p>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;"> </span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;"> </span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;"><a href="mailto:creativesolutions2@mac.com?subject=Eddie%20direct" target="_blank">&#8220;Get Copy For One Website Page here and</a> get your second page FREE!&#8221;</span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;"><br />
</span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;"> </span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;"><span style="background-color: #ffff00;"><span> </span>For just $411 (normally <span style="font-family: Verdana;"><span style="font-family: Verdana;"><span style="font-size: large;"><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;"><span style="background-color: #ffff00;"><span> </span>$822) </span></span></span></span></span></span></span> you get <span style="font-family: Verdana;"><span style="font-family: Verdana;"><span style="font-size: large;"></p>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;">• Two pages of website copy for the price of one.</span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;">• Two attention grabbing headlines for each page.<br />
</span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;">• 3-4 calls to action for both pages.</span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;">• 3-4 attention grabbing or customer benefit subheaders for each website page.<br />
</span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;">• Approx 300 words of body copy for each page.<br />
</span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;">• Mocked up layout of each page.<br />
</span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;">• Your offer written.</span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;">• FREE copywriting tweaking after it&#8217;s been live for 3 months.<br />
</span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;">• Professional proofreading and one text revision.</span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;"><br />
</span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;"><strong>Special Bonus Extended </strong>– Book and pay in full before Wednesday December 22nd and you&#8217;ll also receive two </span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;">hours of copywriting critiquing absolutely FREE on any other marketing material of your choice!</span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;">And don&#8217;t feel like you have to get it all done before Christmas unless you want to. </span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;">You can book and pay now at this special price<br />
</span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;">and we&#8217;ll get into it for you in the New Year.<br />
</span></span></div>
<div><span style="font-family: Verdana; font-size: small;"><span style="font-family: Verdana;"><a href="mailto:creativesolutions2@mac.com?subject=Eddie%20direct" target="_blank"><strong>Book now</strong></a> </span></span></div>
<p></span></span></span></span></span></div>
<p></span></span></span></div>
<p><a href="mailto:creativesolutions2@mac.com?subject=Eddie%20direct" target="_blank">Eddie</a></p>
<p>Eddie&#8217;s Copywriting &amp; Marketing Centre</p>
<p><em>&#8220;For Copywriting, Marketing Strategies and Marketing Materials That Stick!&#8221;</em></p>
<p>Ph: 0412 288 339</p>
]]></content:encoded>
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		<item>
		<title>Article writing</title>
		<link>http://creativecopywriting.com.au/copywriting/1486/</link>
		<comments>http://creativecopywriting.com.au/copywriting/1486/#comments</comments>
		<pubDate>Sat, 18 Sep 2010 03:36:54 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Article writing]]></category>
		<category><![CDATA[Blog marketing]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Email marketing]]></category>

		<guid isPermaLink="false">http://creativecopywriting.com.au/?p=1486</guid>
		<description><![CDATA[I want help you get additional exposure for articles you’ve already written or are about to write with backlinks back to your website for free?
Is that okay?
So I’m looking for good informational and useful articles to feature on my website, blogs, newsletters and other marketing and thought you may like to contribute.
The articles can be [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: left; margin-left: 1px; padding-right: 1em;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fcreativecopywriting.com.au%2Fcopywriting%2F1486%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fcreativecopywriting.com.au%2Fcopywriting%2F1486%2F" height="61" width="51" /></a></div><p>I want help you get additional exposure for articles you’ve already written or are about to write with backlinks back to your website for free?</p>
<p>Is that okay?</p>
<p>So I’m looking for good informational and useful articles to feature on my website, blogs, newsletters and other marketing and thought you may like to contribute.</p>
<p>The articles can be about your expertise in IT, business training, self improvement, copywriting, web design, sales training, networking, graphic design, business finance, internet marketing and health and fitness.</p>
<p>And because I have a wide range of customers who have all sorts of wonderful products and services don’t exclude your article to the general descriptions above.</p>
<h3><a title="Submit your article here" href="mailto:creativesolutions2@mac.com?subject=Eddie%20direct" target="_blank">Submit your article here.</a></h3>
<h3><strong>Article submission criteria</strong></h3>
<p>1. Any article you submit must you or a staff member write your original work and submitted with your permission.</p>
<p>2. Articles need to be about 300 – 700 words in length, contain a headline and content that’s interesting and useful to people.</p>
<p>3. Supply your articles in MS Word format with your website address, business name and title.</p>
<p>My editor for release in future email marketing, newsletters and blogs will review all articles submitted.</p>
<p><a title="Submit your article here" href="mailto:creativesolutions2@mac.com?subject=Eddie%20direct" target="_blank">Submit your article here.</a></p>
<p>Thank you, I look forward to publishing your articles.</p>
<h3>Eddie and the team</h3>
<p>Eddie&#8217;s Copywriting &amp; Marketing Centre</p>
<p>Ph: 0412 288 339</p>
<p><a title="Email" href="mailto:creativesolutions2@mac.com?subject=Eddie%20direct" target="_blank">Email</a></p>
]]></content:encoded>
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		<title>9 Copywriting tips for powerful sales pages</title>
		<link>http://creativecopywriting.com.au/website-copywriting/9-copywriting-tips-for-powerful-sales-pages/</link>
		<comments>http://creativecopywriting.com.au/website-copywriting/9-copywriting-tips-for-powerful-sales-pages/#comments</comments>
		<pubDate>Thu, 09 Sep 2010 00:47:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blog marketing]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO copywriting]]></category>
		<category><![CDATA[Website copywriting]]></category>

		<guid isPermaLink="false">http://creativecopywriting.com.au/?p=1451</guid>
		<description><![CDATA[Dynamo entrepreneur Ali Brown gives these 9 clear and accurate tips for writing powerful sales pages for your website:
1—Establish credibility.
2—Address the potential customer’s pain.
3—List several benefits.
4—Demonstrate how an investment in the product will pay for
itself.
5—Provide testimonials.
6—Create an incentive for customers to act in a timely manner.
7—Make a personal connection with the audience by including a
picture [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: left; margin-left: 1px; padding-right: 1em;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fcreativecopywriting.com.au%2Fwebsite-copywriting%2F9-copywriting-tips-for-powerful-sales-pages%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fcreativecopywriting.com.au%2Fwebsite-copywriting%2F9-copywriting-tips-for-powerful-sales-pages%2F" height="61" width="51" /></a></div><p>Dynamo entrepreneur Ali Brown gives these 9 clear and accurate tips for writing powerful sales pages for your website:</p>
<p>1—Establish credibility.</p>
<p>2—Address the potential customer’s pain.</p>
<p>3—List several benefits.</p>
<p>4—Demonstrate how an investment in the product will pay for<br />
itself.</p>
<p>5—Provide testimonials.</p>
<p>6—Create an incentive for customers to act in a timely manner.</p>
<p>7—Make a personal connection with the audience by including a<br />
picture and some appealing biographical information.</p>
<p>8—Offer a guarantee.</p>
<p>9—Add eye-appealing formatting and graphics to make the page<br />
visually appealing.</p>
<p>Source: <a href="http://www.alibrown.com" target="_blank">www.alibrown.com</a></p>
<p>&#8220;This article appears courtesy of Bob Bly Direct Response Letter,&#8221;</p>
<p><a title="Bob Bly backlink" href="http://www.bly.com" target="_blank">www.bly.com</a></p>
]]></content:encoded>
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		<item>
		<title>World Internet Traffic FREEBIES</title>
		<link>http://creativecopywriting.com.au/upcoming-copywriting-events/world-internet-traffic-freebies/</link>
		<comments>http://creativecopywriting.com.au/upcoming-copywriting-events/world-internet-traffic-freebies/#comments</comments>
		<pubDate>Fri, 27 Aug 2010 09:33:38 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blog marketing]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Email marketing]]></category>
		<category><![CDATA[Upcoming Copywriting Events]]></category>
		<category><![CDATA[Website copywriting]]></category>

		<guid isPermaLink="false">http://creativecopywriting.com.au/?p=1379</guid>
		<description><![CDATA[Worlds Best internet marketers are giving away heaps of free stuff worldinternetsummitfreebies
Have fun with it
Eddie
]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: left; margin-left: 1px; padding-right: 1em;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fcreativecopywriting.com.au%2Fupcoming-copywriting-events%2Fworld-internet-traffic-freebies%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fcreativecopywriting.com.au%2Fupcoming-copywriting-events%2Fworld-internet-traffic-freebies%2F" height="61" width="51" /></a></div><p><span style="padding: 0px; margin: 0px;">Worlds Best internet marketers are giving away heaps of free stuff <a title="FREEBIES World Internet Summit " href="http://www.worldinternetoffice.com/app/?af=1236165" target="_blank">worldinternetsummitfreebies</a></span></p>
<p>Have fun with it</p>
<p>Eddie</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Win a $2,000 Copywriting &amp; Marketing Package!</title>
		<link>http://creativecopywriting.com.au/marketing/copywriting-and-marketing/</link>
		<comments>http://creativecopywriting.com.au/marketing/copywriting-and-marketing/#comments</comments>
		<pubDate>Tue, 13 Apr 2010 01:53:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blog marketing]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://creativecopywriting.com.au/?p=858</guid>
		<description><![CDATA[

Seven &#8216;Must Have&#8217; Strategies  And Systems For  Consistent Marketing Returns, enjoy Eddie

Hi. Friends and clients often ask me as a copywriter, marketing strategist and business owner, what do I consider the most important elements or steps are to keep your marketing machine turning over?  So here are just some of the strategies and systems I [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: left; margin-left: 1px; padding-right: 1em;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fcreativecopywriting.com.au%2Fmarketing%2Fcopywriting-and-marketing%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fcreativecopywriting.com.au%2Fmarketing%2Fcopywriting-and-marketing%2F" height="61" width="51" /></a></div><p><span style="color: #ff0000;"><em><br />
</em></span></p>
<h2><span style="color: #ff0000;">Seven &#8216;Must Have&#8217; Strategies  And Systems For  Consistent Marketing Returns, enjoy Eddie<br />
</span></h2>
<p>Hi. Friends and clients often ask me as a copywriter, marketing strategist and business owner, what do I consider the most important elements or steps are to keep your marketing machine turning over?  So here are just some of the strategies and systems I use and think work the best.</p>
<p>1) Devote at least two hours per day on lead generation</p>
<p>2) Have a system that can grow and bring in new clients without you falling into a lot of the high priced empty promises out there</p>
<p>3) Focusing on creating life long clients instead of finding them, flogging them and forgetting them</p>
<p>4) Being able to create and offer educational or informational products such as CD&#8217;s Video&#8217;s, e-books gives you another arm and even income in business</p>
<p>5) Focus  your efforts on capturing website visitors details, building relationships and rapport, then converting people into clients</p>
<p>6) Have auto-responder emails that engages people, create rapport, build trust and that save you time</p>
<p>7) Don&#8217;t rely on one marketing stream or channel</p>
<h2><span style="color: #ff0000;">Marketing Brainstorming Sessions And A Chance To Win A $2,000 Copywriting &amp; Marketing Package</span></h2>
<p><span style="color: #000000;">Replace that old dead in the water lead generation, referral or  introduction letter with a new and exciting lead generation letter in April, and you&#8217;ll receive a <strong>BONUS 90 Minute Marketing strategy session</strong> and a <strong>FREE ENTRY</strong> for your chance to win a *$2,000 copywriting and marketing package.<br />
</span></p>
<p><span style="color: #000000;">Instead of this package costing </span><span style="color: #000000;"><strong> </strong></span><span style="color: #000000;">$1,637 like it normally would, you&#8217;ll get your new letter and a 90 minute marketing strategy session with me for just </span><span style="color: #000000;"><strong>$1,211 </strong></span><span style="color: #000000;"><strong>payable in two easy payments over two months as well.</strong></span></p>
<p><span style="color: #000000;"><strong> </strong>So for a fantastic new brand awareness, charm or lead generation letter to generate new or repeat sales , a free 90 Minute Marketing brainstorming session and a <strong>BONUS FREE CHANCE </strong>to win a *$2,000 copywriting and marketing package, on me, contact me today. </span><span style="color: #000000;"><strong> </strong><em>Have a great day, best wishes, Eddie!</em></span></p>
<h5 style="font-size: 0.83em;">Stuff about the draw<span style="font-weight: normal;"> – <span style="font-weight: normal;">*$2,000 copywriting and marketing package draw starts April 1st, 2010, closes June 30th, 2010. Winner notified by phone or email and winner will win $2,000 in copywriting and marketing services for their business. You must have a letter or other copywriting project written by us and paid for to receive free bonus entry into draw.</span></span></h5>
<p><span style="font-size: medium;"><span style="font-family: Arial;">Thanks and until next time be safe</span></span></p>
<p><span style="font-size: medium;"><span style="font-family: Arial;">Eddie</span></span></p>
<p><span style="font-size: medium;"><span style="font-family: Arial;">Your Friend in Lead Generation<br />
</span></span></p>
<div><span style="font-size: medium;"><span style="font-family: Arial;"> </span></span></div>
<p><span style="font-size: medium;"><span style="font-family: Arial;"><br />
</span></span></p>
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